Author: Jim Hesch, Customer Service

It can be quite daunting, challenging, frightening and overwhelming to pick a print partner when you have never printed before. It is common to have many questions. That is why we have developed a list of questions to ask to help make this process easier for you.  Last month, we shared the first set of questions to ask in part 1. In this blog, we will address additional questions to ask.

You may not choose Nahan, but we would like to help you choose wisely.

(Also, here is a link to our FAQ’s page, which contains some useful information).

Environmental Commitment

• What environmental initiatives do you have in place?
• Are you FSC and SFI certified?

Location

• What is your Location?
• Do you print for overseas customers?
• What is your on-time delivery percentage? 
• Do you have a logistics expert and can I speak to her (him) about my freight?

Technology / Data / Security

• Can I be assured my data is secure?
• What is your programming strength?
• Can you do more than just a presort of my data and can you take advantage of all that digital equipment can do?
• What is your level of technology integration experience?
• What sort of custom integrations have you done before?
• Do you have the knowledge to build any sort of return processing, or continuity process that I might need?
• Are you a true four-color variable expert?

“Oooh, technology is the part I like. You guessed it, I am a printing geek. I’d love to tell you about some of our new things at Nahan.” Jim Hesch

We love new toys, things that go faster, do better, do more. Our new CLIDE 2.0 was purchased specifically to do the work our customer needed, (plus it is cool).

(CLIDE means custom digital imaging, it is an integrated folding gluing line that can create complicated folds with tip-ons or clean release cards with imaging / ink jet)

New Toys

The quality of our new in-line ink jet on the web press is second to none, our new inserters run at blazing speeds, our new CLIDE line has incredible flexibility for self-mailers with special folds and attachments. Mike, our Warehouse Manager is especially proud of our new Semi truck. We have also invested in two new high-speed Stitchers in the last 3 years and are pursuing automation and efficiencies today as you read this.

Interested in a sample pack? We would love to send you one!

My name is Jim Hesch, head of customer service, 40 year veteran of print and never done learning…

Author: Jim Hesch, Customer Service

It can be quite daunting, challenging, frightening and overwhelming to pick a print partner when you have never printed before. It is common to have many questions. That is why we have developed a list of questions to ask to help make this process easier for you.  We have also included links to content within our own blogs that address these questions.

You may not choose Nahan, but we would like to help you choose wisely.

(Also, here is a link to our FAQ’s page, which contains some useful information).

Quality and Service

• What are your Quality standards?
• What kind of service can I expect from you?
• How are you a leader in the printing industry?
• What type of awards have you won?
• When was the last time you bought a piece of equipment (especially for a new customer)?
• Are you G7 certified and do you have G7 Masters in house?

Culture

• Do you have a set of company values that mean something?
• Do you give back to the community?
• Do you continually train your employees?
  • Do you have a training program?
• What is your culture like?
• How do you treat your employees?

Strategy

• According to Direct Mail News, in 2018 the average response rate for direct mail was 9% for house lists and 5% for prospect lists. Both rates are considerably higher than industry expectations and surging past the email response rate of just 0.12%. (With numbers as high as 40% using targeted marketing schemes.) (Data is from the DMA – ANA Membership is required)
• Check out the ROI calculator at the USPS – https://www.uspsdelivers.com/rom-calculator/
• Check out our White Paper on why Direct Mail prospers in a digital world.

Nahan Mission Statement

To enhance our ability to exceed the needs and expectations of our customers and employees, Nahan is dedicated to producing a quality product and providing dependable service through continual improvement

Our Values

Stop back next month for Part 2, where we will explore other questions to ask, including questions about environmental sustainability, technology, and more!

My name is Jim Hesch, head of Customer Service, 40 year veteran of print and never done learning… I learn the hard way, so you don’t have to 🙂